Lynn Adams Beauty
Brand Creation & Print
About The Project
This was a brand creation for the lovely Lynn who is a beauty & brow specialist.
I first did work for Lynn a few years ago where I created her logo and some promotional items. Since then she got back in touch with me and wanted to completeley update her look and make it cleaner and more stylish.
I think this was an exciting oppurtunity to build upon what I had previously created for her and improve it using the skills and knowledge I had developed since then.
It is important as a designer to constantly seek new ways to improve and utalise new skills to create the best work possible.
First Design Concept
What I originally created for Lynn.
As mentioned above this is the concept that I came up with for Lynn when I first started out.
New Design Concept
A new and updated look.
Lynn wanted a more stripped back version of her logo to give it a fresh look. I love how it turned out and can see obvious improvements from the original version! A major thing I have learned is that simplicity goes a long way when developing a brand, designs don't have to have lots going on to be impactful. This also gives clients the freedom to add modifications along the way without ruining the integrity of the brand, for example a splash of colour or an icon.
